We help Lane County’s small businesses succeed.
Welcome to the Lane Small Business
Our team is passionate about assisting you in achieving business success, from launching and growing to transitioning and selling. Our team uses the latest techniques and technology to facilitate your success through business education, advising and mentoring.
Our advisers and instructors will help you explore your opportunities and overcome your challenges. By assisting innovative entrepreneurs on their path to achieving results, we are committed to seeing our small business community thrive.
Connect with us now here or by phone at 541-463-6200.
Let’s grow Oregon’s economy together, one business at a time!
Dean of Extended Learning and SBDC
We Are Building Lane County’s Best Businesses!
Assisting businesses in:
- creating new jobs,
- accessing capital and
- growing sales,
which improves the economic vitality of our communities.
About Lane SBDC
The Lane Community College Small Business Development Center is the premier provider of real world business education, advising and mentoring for small businesses in Lane County, leading to increased employment and revenue growth in our communities.
We are a team of highly experienced professionals who have developed our expertise in Government Contracting and Procurement; International Business Development and Trade; Online Marketing, Social Media, Web Development; Finance, Access to Capital and Business Operations; Marketing, Branding and Communications among others expertise areas.
Our knowledgeable advisors provide confidential one-on-one business advising at no cost. As our client, you gain access to powerful research tools and insights that are often reserved for much larger companies due to their prohibitively high price. Because knowledge is power, we provide training from basic workshops to advanced courses from world-class providers in a variety of business disciplines.
Shara Tscheulin, Dean of Extended Learning Division & SBDC Director
Shara came to Eugene from Bellevue, Washington, where she provided strategic leadership and management for the Business Training Institute and Continuing Education Professional Programs at Bellevue College. Along with her husband, Shara owns Noesis, LLC, a general contracting business. Shara has also managed Continuing Education programs at Mississippi Gulf Coast Community College and helped found and run Countertop Creations of the Gulf Coast, LLC in Pascagoula, Mississippi. She has an MBA from the University of Southern Mississippi and a Bachelor of Science from Northwest College.
“As a small business owner, I have experienced firsthand the challenges and opportunities this presents. Lane County’s small businesses are pushing boundaries and showcasing the skills of the local area. I’m excited to support these businesses and help them realize their full potential.”
Michael Fuller, Deputy Director Lane SBDC
Michael joins the Lane SBDC after working at Intel Corporation and teaching special education in the Portland area. He retired from Intel Corporation in 2016 after 19 years, and moved back home to Eugene in 1991. After retirement he volunteered for an Encore Program fellowship with the Environmental Law Alliance Worldwide (ELAW, a Eugene-based non-profit) where he focused his efforts on their technology services and digital security.
Michael earned a B.A. from Kalamazoo College in Philosophy and a M.S. from the University of Oregon in special education; he also studied West African history and literature at the University of Dakar (Dakar, Senegal).
At Intel, Michael held various management positions in operations, program/product management, and engineering management, working in different functional areas including IT, Manufacturing, Product Development and Opensource Software R&D. He also participated in two internally funded start-ups: one a product and one a service. The majority of his tenure at Intel was either as a first or second level manager, leading teams ranging from 5 to 150 people. He has traveled and managed teams all over the globe, including engineering and design teams in England, Finland, China, India, Mexico and Romania. He retired from Intel as Director of Enterprise Cloud Engineering in the Open Source Technology Center.
Outside of work, Michael is a long time half marathon runner, a guitar player and hiker – and most often rides a bicycle or walks to work. He has been married for 28 years to another University of Oregon graduate who teaches community college mathematics. Together they have a daughter who lives in Portland and works for a non-profit organization. In Eugene, Michael and his wife are back together with their extended family and fully appreciating the quality of life Lane County offers.
Gary Smith- Faculty & Coach
Gary has over 30 years of successful small business management combined with roles in Fortune 100 companies and is the Instructor and Coach for the Small Business Management Program, which includes the three-year cohorts, the SBM Alumni Program and the Employee Management Program.
Roger Wong- Instructor & Advisor
Roger has business experience with small and large companies, including corporate-level experience with national and international operations. He is the Instructor and Advisor for our New Food & Beverage Small Business Management Program.
Barry Miller- Instructor & Advisor
Barry has over-25-years of experience in running medium-sized manufacturing enterprises (affiliates of Anheuser-Busch and the Gallo Winery) and has a proven record of achievement in growing revenues and profits. Barry is a business advisor with a focus on Manufacturing, Operational Excellence, Financial Planning, Market Research, among other subjects.
Paul Bullock- Business Advisor
Paul has more than 40 years of experience as a business strategist and financial consultant. He has owned, started, bought and sold businesses in a number of industries and has served on both public and private corporate boards, as well as charitable and educational boards. Paul has published six books on business and financial design and taught numerous educational credit classes.
Paul’s areas of focus include:
• General Business
• Financial and Business Planning and Development
• Digital Marketing
Paul is a U.S. Veteran. He has earned a Bachelor’s degree in Business Administration specializing in Accounting and Finance and a Master of Science from College of William & Mary
Tim Sheridan- Business Advisor
Tim has a 40-year career spanning several industries and brings expertise in business consulting, brand/identity development, promotions-based marketing for a variety of businesses including startups, and in areas of product development, intellectual property protection. Tim is an advisor specializing in promotions-based marketing, advertising (local to global). He assists new and existing businesses with creating an effective identity to utilize in reaching target market and to build a business plan for growth.
Kali Kardas- Instructor & Advisor
Kali is a skilled data-driven Digital Marketing Manager with experience increasing ROI by improving email open rates, website traffic, and PPC. Progressed from copywriting and photography/food styling positions into management roles based on creativity, leadership, and analytical skills. Developed social media strategies and managed digital assets. Presented findings and recommendations to C-level executives and conferences. Fast leaner that excels in a growing environment with constant new ideas and challenges.
Kali’s areas of focus include:
· Project Management
· Social Media Management
· Content Development
· Google Analytics
· Google AdWords (PPC)
· Email Marketing
· Collateral Materials (Print)
· Photo Editing
· Food Styling
· Team Leadership
Kali is the Instructor/Advisor for a variety of marketing and social media classes including Social Media Marketing, Email Marketing and search Engine Optimization.
Kali earned her M.B.A., Sustainable Business from City University of Seattle and a B.A, Liberal Arts from Excelsior College.
Suzanne Penegor- Instructor & Advisor
Suzanne’s area of expertise includes: startup registration, licensing and legal issues (does not provide legal advice), business entity and business plans, understanding government regulations and general marketing practices.
She owned a local log trucking brokerage for 17 years. Suzanne is a graduate of the University of Oregon. She was in sales/marketing for 11 years at Seneca Sawmill Co. a family-owned business in Eugene.
Suzanne has been a business instructor/advisor at the Lane SBDC for 6+ years. Teaching First Steps In Business, Ready, Set, Start Your Business, Going Into Business and the ODOT Small Business Management Program.
Tulsi Wallace- Business Advisor
Tulsi has run her own consulting company since 2005, engaging in public and private contracts, doing work for Oregon Department of Transportation, Lane Arts Council, and Eugene Water and Electric Board. She has also co-authored and contributed to a long list of successful planning documents and grants. Tulsi has collectively, 15 years of business and industry experience, with an emphasis on art, ecology and indigenous perspectives.
Tulsi’s areas of focus include:
• Startups, All Business Basic Foundations, Business Planning
• Record Keeping
• Business Operations, Systems Design
• Media, Communications, Sales & Marketing
• Government Contracting
Tulsi currently teaches as an adjunct faculty in the Business Department at Lane Community College’s main campus; classes include Accounting, Business Communications, Introduction to Business, Leadership and Team Dynamics, Professional Service and Development, and Microsoft Office Suite.
Tulsi earned a Bachelor of Landscape Architecture from the University of Oregon and a Masters of Business Administration from George Fox School of Business.
Dennis Carr- SHRM Instructor
Dennis Carr, M.S.I.R./SPHR, Chief Human Resource Officer, Lane Community College is the primary instructor/coordinator for all Society For Human Resource Management courses.
Dennis Carr has been the Chief Human Resource Officer (CHRO) since January, 2003. His responsibilities include all aspects of employment and labor relations at the college. Dennis Carr has taught both the PHR/SPHR and the SHRM-CP and SCP test preparation courses for the past ten years through a partnership agreement with SHRM. Dennis is also the designated college 504/ADA compliance co-administrator. He oversees all initial employment approvals before moving employment recommendations forward for signatures by senior administrators. Current CHRO assignments include oversight of all human resource services and functions, including direct administrative responsibility for college employee recruitment as well as EEO/AA compliance.
Dan Hines- Contractor Instructor
At 30 years old, an on-the-job injury led Lane Small Business Development Instructor, Dan Hines, to a life time of learning and teaching. Beginning his career in the Portland area as a construction worker, Dan paired continuing education with career advancement to become a state authority on teaching building codes. He now uses innovative techniques and internet technology to share his expertise with Lane Small Business Development (SBDC) students.
In 1999, Dan wrote the original outline for the “Oregon Construction Contractors Reference Manual”, as well as the chapter on building codes. Now in its 11th edition, the state is still using the same manual. In addition to teaching construction contractors at Portland Community College for thirty years, Dan’s credentials include teaching classes for the Bureau of Indian Affairs, the Federal Emergency Management Agency (FEMA) and the Virgin Islands Government.
Do You Have Any Questions?
Below are a few questions and answers that have been asked previously. If you don’t find what you are looking for, please send us an email or give us a call.
What Are Client's Expectations?
Lane SBDC Client Expectations:
- Our advisors are here by appointment only. We ask that you keep the advising appointments or call and reschedule. If three advising sessions are missed without notification, we will not make further appointments for you.
- Our advisors will continue to work with you as long as you are following through with your commitments and moving forward.
- Be respectful and positive with your advisor.
- You will fill out an evaluation at the end of each session.
- You have the right to request to see another advisor.
What is the SBDC's Confidentiality and Code of Conduct Statement?
Each SBDC Staff Member is required to sign a conflict of interest and standards of conduct form each year on condition of employment. Below is what this entails.
CONFLICT OF INTEREST – STANDARDS OF CONDUCT
Conflict of Interest Statement:
As a condition of my work with the Small Business Development Center (SBDC) of Lane Community College, I understand and agree that I will adhere to the following conditions:
- I will not recommend to the SBDC or its clients the purchase of goods or services from sources in which I or an immediate family member have an ownership interest, officer position, director position or other financial, contractual or managerial interest.
- I will not solicit or accept, or appear to solicit or accept any gift, loan, reward, equity in a business, compensation, monetary remuneration, promise of future employment, favor, or service in return for services performed for the SBDC and its clients. Note: Per ORS 244.025, I understand that in a calendar year, I may accept a gift valued under the amount of $50.
- I will not solicit or accept, or appear to solicit or accept any gift, loan, reward, equity in a business, compensation, monetary remuneration, promise of future employment, favor, or service in return for recommending any goods or services to the SBDC and its clients.
- I will not solicit private consulting/counseling engagements or other business from SBDC clients or anyone seeking counseling from the SBDC.
- I will disclose to the State Director or her/his designee all employment/self-employment other than my employment/contracting with the SBDC and/or its host institution, if these engagements involve business counseling, business training, loan packaging, or other business assistance services. Furthermore, I will provide the State Director with an additional statement detailing how these activities are clearly delineated from SBDC duties and responsibilities upon request.
- I will disclose to my supervisor any potential conflict of interest that arises and ask the supervisor to remove the conflict before taking any action in my public official capacity that may result in financial gain or avoidance of financial detriment to me, my family members or any business interest in which I am invested.
- I may accept unsolicited private consulting/counseling engagements or other business from SBDC clients or anyone seeking counseling from the SBDC only with a fully executed SBDC Client/Advisor Release form.
- I will not disclose or use any confidential information pertaining to an SBDC client or anyone seeking counseling from the SBDC.
- I will maintain high standards of professional conduct.
- I will not invest in the business of any active SBDC Client (within six months of client counseling activity) while employed by SBDC.
- I will not advise any client that is a relative (as defined by the Oregon Ethics Commission Guide for Public Officials). A relative may receive counseling at another Center.
I will comply with this policy as well as all conflict-of-interest policies and standards-of-conduct codes of Lane Community College,
I have read and discussed this policy and the attached SBDC Client/Advisor Release form, which is incorporated by reference, with my supervisor/SBDC Director. I understand that failure to comply with any of the policies set forth herein could constitute grounds for severance of my association with the SBDC and possible legal action or other remedies against me, as well as the potential forfeiture of my employer’s Subcontract with OSBDCN. (This agreement shall not alter or modify any employment agreement or Collective Bargaining Agreement in existence between the parties.)
Where Can I Park?
City of Eugene Downtown Parking:
Two-hour, free on-street parking between 7th Avenue to 11th Avenue from Lincoln Street to Willamette Street (Monday through Saturday from 7 am to 6 pm) is available.
First-hour, free parking during the week and all day free parking on the weekends in the Overpark and Parcade parking garages, except during signed events.
Parking validation is provided to students by individual departments for the Overpark Garage, located at 10th and Oak Street. Parking validation coupon must present to validate.
ePark, iPhone app lets you track your location in real time and see available on- and off-street parking managed by the City of Eugene.
Parkmobile, iPhone app lets you pay for parking in many downtown locations using your cell phone.
Android Phones and Tablets:
Parkmobile Android app allows you to pay for parking in many downtown locations using your cell phone.
Another alternative is to contribute to Eugene’s sustainability initiative by riding an LTD bus into Eugene. We are close to the Downtown Eugene Station. Refer to LTD.org for route information. Or, you can ride your bicycle to the Center. There are 74 exterior bike parking spots.
When Is the College Closed for Holidays and Inservice?
The SBDC follows the Lane Community College holiday and college closure dates.
November 10, 2017 – Veterans Day
November 23-24, 2017 – Thanksgiving
Christmas and New Years Break:
Students: December 10, 2017 – January 7, 2018
SBDC Closed: TBA
January 15, 2018 – Martin Luther King Jr.’s Day
February 19, 2018 – President’s Day
May 28, 2018 Memorial Day
July 4, 2018 – Fourth of July
September 3, 2018 – Labor Day
Summer Hours Reduced:
End of June-End of August on Fridays
Closed for College In-service:
September 21, 2017
May 4, 2018
How Do I Pay My Bill for Training?
How Do I Pay My Bill?
Lane does not have a formal “payment plan” process, however you may pay your bill in smaller installments on your own accord.
The first due date for your bill will be the 15th of the first month of your term. Any amount still on your bill at the end of that date will be assessed a 2% late fee the following business day. The same will occur the following month.
Important! Even though Lane allows you to carry a balance later in the term, with each due date being the 15th of the month, if you still have a current term balance just prior to “Open Registration” for the following term, any future term registrations will be purged (cancelled), and you will have a hold preventing further registration until the current term is paid. Any bill that goes beyond 91 days past due is subject to collections, which can cause you to have further delays.
There are many ways to pay your bill at Lane:
- Online: At Lane, the best way to pay is online through myLane! It’s fast, free, secure, and you can do it from anywhere you have Internet access. On the Home Page of myLane, you will find your account balance in the upper right hand corner. If there are charges for more than one term, these will be listed separately. Just below, you will find a link that says “Make an Online Payment“. You will be taken to a secure third party site called Touchnet. Log in using your L number (with a capital “L”) and your myLane passphrase (even though it says “PIN”).
- Parent or Spouse: You can set up a parent or spouse as an authorized “third party payer” if you login to your own myLane account and login from there to the payment system. (Do not give another person access to your myLane account, even a parent or spouse).
- Drop Box: You can put payments by check in the Enrollment and Student Financial Services Drop Box near the front of the lobby in Building 1 on the Main Campus. (Please use this for checks only, do not put cash in the Drop Box)
- In Person: You can pay by check, cash, or money order/cashier’s check in person at Enrollment and Student Financial Services in the lobby in Building 1 on the Main Campus.
- Mail: The mailing address for payments is: Lane Community College /Bursar PO Box 50850, Eugene, OR 97405-0999 Be sure your L number is included with any payments! Please be sure you know how you will pay your bill before the end of the refund period for each term, so you don’t end up unable to meet the deadlines. Drop your classes by the end of the first week of the term if you don’t have the ability to pay. If you expect financial aid, but have any holds, requested information not yet reviewed, or appeals, be sure you have a backup method to pay just in case financial aid isn’t ready in time.
- For your own protection, Lane does not accept payments by phone.
What Are the Requirements for Refunds and Withdrawals?
Refunds and Withdrawals:
If you choose to not attend a class or workshop, it is your responsibility to withdraw from the class or workshop.
- Any class or workshop scheduled for less than 10 weeks must be dropped a minimum of three business days prior to the first session by calling the LaneSBDC, 541.463.6200.
- Classes scheduled for 10 weeks or more must be dropped no later than the end of the first week of class.
- For drops after the start date, there is no guarantee of refund or credit to your account. Your written request will be considered and you will be notified once a decision is made. Note: Refunds are generally given when there is sufficient documentation of medical or extenuating circumstances constituting an emergency.
How Do I Sign Up to Teach a Class or Workshop?
Contact us at 541.463.6200 to schedule an appointment to present your idea. Please bring an outline of what you would like to present and what the benefits would be for our small business clients, to your meeting.
How Do I Suggest a Class to Be Offered?
You can send an email to LaneSBDC@lanecc.edu or call us at 541.463.6300. We will be happy to take note of your request.
How are Winter Weather Closures Handled?
We follow the Lane Community College weather conditions and closures procedures.
The Oregon Small Business Development Centers are partially funded by the US Small Business Administration (SBA) and the Oregon Business Development Department. Primary funding for the Lane SBDC is provided by Lane Community College. Lane is an AA/EEO/Veterans/Disabilities Employer. All services provided on a non-discriminatory basis. Accessibility | Copyright | Privacy |All Rights Reserved